Moxim took on a key role as the producer in making it a big success - through tremendous amount of meticulous hard work and man-hours round the clock for over a month involving people of different talents and big-brand sponsors Nestlé, L'Oréal, adidas, Kimberly-Clark, P&G and Y.O.U, from behind the scenes to the front stage, leading up to the Shopee 11.11 Big Show, which was aired on 11 November 2020 across multiple platforms on Shopee Live, TV3, Tonton and YouTube, which attracted over 550,000 views in just a few hours, and over 1.3 million views for Shopee Mamak on Shopee app. Touted as one of the biggest shows of the year, the signature show by Shopee featured big celebrities: Fahrin Ahmad, Anuar Zain, Ella, Diana Danielle Shila Amah, Wany Hasrita, Azzam Sham, Dolla, Floor 88, Farahanim Razak, Dato’ Sri Vida, Sherry Alhadad and Awal Ashaari, big games: Shopee Shake & Shopee Catch, and big prizes such as Proton X50, Honda Vario 2020, Samsung TV 65”, 5g gold bar, together with big discounts and the unbelievable RM1 deals on its e-commerce store.
