The Isuzu Convoy is more than just a road trip—it’s a statement of pride, unity, and the unbreakable bond between Isuzu and its loyal D-Max owners. For Merdeka 2023, we transformed this annual tradition into an immersive brand experience, celebrating freedom on the open road.

From concept to execution, we crafted compelling campaign materials that captured the essence of togetherness, adventure, and Isuzu’s legendary reliability. The result? A convoy that didn’t just move across Malaysia—it moved hearts.