For years, Mitsubishi’s Body & Paint Services remained unnoticed, with customers opting for nearby garages instead. The challenge? Lack of awareness and the assumption that all repair shops offer the same expertise.

We launched a compelling awareness campaign positioning Mitsubishi as the only choice for expert repairs—highlighting perfect color matching, precision fit, original parts, and an official warranty. Through brochures, a dedicated webpage, social media ads, and in-store visuals, we brought Mitsubishi’s craftsmanship to life with striking photography of its experts at work. The result? Attention, trust, and a new reason for customers to return to Mitsubishi.